Marketing 101 - Mid Budget
- nowatapress
- Mar 13, 2024
- 2 min read
I'm defining "mid-budget" as between $300 - $500. This could be a one-time spend or what you can afford to do monthly. However it works out when you find yourself with a good amount of dollars to put toward marketing, here are some suggestions on what to spend them on.
Mid-Budget: $300 - $500
Booth or Table at conferences, festivals - the amount here can include travel, copies of your book for sale, advertising space in the conference promotional materials, items to decorate your table, giveaway items, etc.
DIY a Website - my website costs me $353 a year and I have a couple of add-ons I use that run $30 a month that allow me to do some simple, email marketing that I might otherwise have to pay for.
Professional Customer Relationship Management (CRM) software - CRMs and email marketing programs like Hubspot, Mailchimp, Constant Contact, and the like do have free versions but to get the full use out of them, having the paid versions makes sense. These programs can get pretty pricey for the "professional" or "business" packages but typically max out below $500 for what you as a self-published author may need.
Set-up for a YouTube and or Podcast channel - this would be for entry-level, yet good-quality camera and or recording gear, editing software, and licensing for any images or music you want to use to establish a marketing platform online.
Get artist-designed book covers - purchase professionally designed book cover art.
As always, there's room for more ideas so leave any in the comments below.
Thank you so much for checking in on the blog this week. C'mon back next week as we blow that budget wide open and chat about what marketing goodies you can throw in the car on the high end of things.
Sending light & inspiration,
Dana
The way Mahadev Book is shaping discussions around online platforms is truly remarkable. It’s not just about features, but about how it creates a complete experience for users. Many people prefer simple yet engaging solutions, and Mahadev Book delivers exactly that. I liked how this article highlighted the trend because it shows why more and more users are showing interest. It’s clear that Mahadev Book has built a reputation for reliability and continues to grow steadily.
Looking to upgrade Microsoft Dynamics GP or Great Plains? Nevas Technologies has been helping organizations across the globe that have outgrown their current accounting software or struggling with their older versions of Dynamics GP by providing Dynamics GP upgrade services. We understand that an effective upgrade process is necessary to overcome all the challenges during the upgrade process. With a team of consultants having more than decade of experience in Dynamics GP, Nevas Technologies Hassle-free GP Upgrade or Great Plains Upgrade and quick transition of customized elements from older versions to GP 2018 upgrade path.